3 Psychological Influences on Consumer Behavior

Certain factors contribute to a person’s interest in purchasing a product or service. For instance, a recommendation from a family member or celebrity can be powerful. Someone’s age, culture, attitude or perception of need can also impact how receptive the person is to marketing methods. These and other psychological influences on consumer behavior are studied… Read more »

How Do You Express Yourself? Communication Style Assessment for Teachers

The way you express yourself impacts your life and your relationships. In the classroom, it leaves a lasting mark on your students. “The didactic communication process is achieved in classrooms,” according to Roxana Urea in Procedia – Social and Behavioral Sciences. “The classroom environment has a lot of dimensions: ergonomic, psychological, social, normative, operational and… Read more »

Different Learning Styles and Effective Communication

Educators come in all forms. Professional educators can be classroom teachers, school administrators, and corporate trainers who work outside of the classroom. Regardless of the industry or environment, educators should consider how students learn to maximize a lesson’s effectiveness. According to Robert Sternberg in Perspectives on Psychological Science, “In teaching, we need to take into… Read more »

From Orchid Cryopreservation to Cancer Testing: Latest Biotech News

Research and development in biotechnology is largely responsible for the growth of the industry, according to IBISWorld, and the latest biotech news reflects this trend. Inventions and innovations in 2016 span diagnostics, consumer electronics, artificial human tissue and cryopreservation. The following biotechnology news demonstrates what the future of this field might hold for healthcare and… Read more »

Top Biotechnology Companies in Northern New England

The biotechnology industry is a $111 billion market, according to IBISWorld. Over the past five years, the rising use of ethanol, demand for improved crop yields and an increased need for medical services by an aging population have driven annual revenue increases of 4.9 percent. Continued spending on research and development is expected to benefit… Read more »

6 Unexpected Careers With a Master’s in Education

A common assumption is that a master’s in education is only useful for those who intend to teach in a traditional classroom setting. However, students who earn a Master of Education degree can discover plenty of opportunities for advancement in a variety of professions. The following career options demonstrate six other possibilities to consider. 1.    … Read more »

Understanding Three Key Classroom Management Theories

How teachers manage their classrooms is an important part of achieving an effective learning environment. Educators know that all students learn differently, and choosing the right instructional style can mitigate behavioral issues and make good instruction possible. According to the National Comprehensive Center for Teacher Quality, a significant body of research also demonstrates that classroom… Read more »

Agile vs Waterfall: Which Method Should You Use?

Both agile and waterfall methodologies are popular among software developers for different reasons. While it’s true that the more traditional waterfall methodology is declining in popularity as agile’s usage increases, both can be effective project management tools for tech teams. Because alignment with an organization’s strategic goals is the most important consideration involved in deciding between… Read more »

What Is the Software Development Life Cycle?

Web and software developers all over the world use the software development life cycle (SDLC) to implement tech projects successfully. The software industry follows the SDLC to design, develop, and test projects before deployment. When carried out effectively, the SDLC produces high-quality software that meets customer expectations and reaches completion within time and cost estimates…. Read more »

The Future of Nursing: How Changes in the Healthcare Industry Affect Clinical Practice

It’s an exciting time to be a part of the healthcare industry. With changes in care delivery, technological advances and increased patient expectations, the role of nurses as healthcare professionals is growing and evolving. This trend requires nurses to have the latest information at their disposal so they can effectively assess and treat their patients…. Read more »